The Era of Chinese Multinationals: Competing for Global Dominance

The Era of Chinese Multinationals: Competing for Global Dominance

Casanova Seuma, Lourdes
Miroux, Anne

90,43 €(IVA inc.)

Chinese multinationals have grown in size and increase their global presence dramatically over the last decade. They have emerged as formidable competitors for western incumbents. These firms have instigated profound changes, such as displaced trade and investment flows, new business models, and the emergence of a new geography of global innovation. In a single volume, The Era of Chinese Multinationals captures the forces driving the growth of Chinese multinational corporations. Following a presentation of the surge of Chinese companies, it turns to corporate characteristics of those firms and how they compare with western multinationals in terms of revenues, profits, branding, and business strategy. The book uses data and case studies to depict the relevant issues with the goal of providing insights to global executives on collaborating and competing with Chinese companies. Covers the Chinese government's expansionist policies and China's new role as a global acquirer of companiesExamines common characteristics of Chinese companies and their efforts to make China an innovation hubIllustrates its analysis with case studies and interviews with corporate executives and experts in multilateral institutions INDICE: PART I: Speed - Chinese Multinationals Conquering the World 1. Chinese Firms Take the Helm 2. Chinese Firms Venturing Abroad 3. A Heavyweight on the Global Scene 4. Forty Years of Opening Up: Policy Support and Chinese OFDI Expansion 5. ICBC: The Global Bank PART II: Strategic Advantages and Challenges for Chinese Firms 6. State Grid: Powering China and the World 7. China, an Innovation Hub 8. Chinese Multinational Companies Move Beyond Price Competition 9. Tencent: A Giant Asserting Dominance 10. The Growth of Hainan Airlines (HNA): Navigating an Uncertain World

  • ISBN: 978-0-12-816857-8
  • Editorial: Academic Press
  • Encuadernacion: Rústica
  • Páginas: 270
  • Fecha Publicación: 01/11/2019
  • Nº Volúmenes: 1
  • Idioma: Inglés