The handbook of crisis communication

The handbook of crisis communication

Coombs, W. Timothy
Holladay, Sherry J.

169,79 €(IVA inc.)

The Handbook of Crisis Communication is a comprehensive examination of the latest research and critical issues in crisis communication. Written as a tool for both researchers and communication managers, the Handbook includes a thorough discussion of the theory and method behind crisis communication, as well asthe latest insight into practice in the field. Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as asub-discipline of public relations or corporate communication. This cutting-edge collection includes in-depth analyses of well-known case studies in crisiscommunication, from terrorist attacks in London and Madrid to Hurricane Katrina. Going beyond traditional applications, the Handbook also explores the key emerging areas of new technology and global crisis communication.

  • ISBN: 978-1-4051-9441-9
  • Editorial: Wiley-Blackwell
  • Encuadernacion: Cartoné
  • Páginas: 768
  • Fecha Publicación: 11/12/2009
  • Nº Volúmenes: 1
  • Idioma: Inglés