Demonstrates how innovation is used to create wealth, productivity growth, and improved quality of life. Looks at the process of innovation, the ways organizations use their resources to innovate, and the eventual outcomes of innovation. Explains why failure in innovation is so common but at the same time so necessary. Examines how the innovation process is being stimulated by new technologies such as the internet
- ISBN: 978-0-19-956890-1
- Editorial: Oxford University
- Encuadernacion: Rústica
- Páginas: 144
- Fecha Publicación: 31/03/2010
- Nº Volúmenes: 1
- Idioma: Inglés