Neuroeconomics: decision making and the brain

Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between humans and societies/economies. This book is the first edited reference to examine the science behind neuroeconomics, including how it influences humanbehavior and societal decision making from a behavioral economics point of view. Presenting a truly interdisciplinary approach, Neuroeconomics presents research from neuroscience, psychology, and behavioral economics, and includes chapters by all the major figures in the field, including two Economics nobel laureates. Carefully edited for a cohesive presentation of the material, the book is also a great textbook to be used in the many newly emerging graduate courses on Neuroeconomics in Neuroscience, Psychology, and Economics graduate schools. This groundbreaking work is sure to become the standard reference source for this growing area of research.* Editors and contributing authors representthe acknowledged experts and founders of the field of Neuroeconomics and include Nobel laureates Vernon Smith and Daniel Kahneman, making this the authoritative reference for the field* Presents an interdisciplinary view of the approaches, concepts, and results of the emerging field of neuroeconomics relevant for anyone interested in this area or research* Full color presentation throughout with carefully selected illustrations to highlight key conceptsCONTENTS: List of contributors. Preface. 1. Introduction: A brief history of neuroeconomics. Part I: Neoclassical economic approaches to the brain. 2. Introduction: experimental economics and neuroeconomics. 3. Axiomatic neuroeconomics. 4. Neuroeconomics: formal models of decision making and cognitive neuroscience. 5. Experimental neuroeconomics and non-cooperative games. 6. Games in humans and non-human primates: scanners to single units. 7. Te evolution of rational and irratiojnal economic behavior: evidence and insight from a non-human primate species. 8. The expected utility of movement. Part II: Behavioral economics and the brain. 9. The psychology and neurobiology of judgment and decision making: what´s in it for economists?. 10. Decision under uncertainty: psychological, economic, and neuroeconomic explanations of risk preference. 11. Prospect theory and the brain. 12. Values and actions in aversion. 13. Behavioralgame theory and the neural basis of strategic choice. Part III: social decision making, neuroeconomics, and emotion. 14. Neuroscience and the emergence of neuroeconomics. 15. Social preferences and the brain. 16. The study of emotionin neuroeconomics. 17. Understahnding others: brain mechanisms of theory of mind and empathy. 18. Social preferences in primates. 19. Responses to inequityin non-human primates. 20. Neuroeconomics of charitable giving and philanthropy. Part IV: Understanding valuation - learning valuations. 21. Midbrain dopamine neurons: a retina of the reward system?. 22. Theoretical and empirical studies of learning. 23. The neurobiological foundations of valuation in human decision making under uncertainty. 24. Multiple forms of value learning and the function of dopamine. 25. Representation of subjective value in the striatum. 26. The basal ganglia and the encoding of value. Part IV: the neutral mechanisms for choice. 27. The neural mechanisms that underlie decision making. 28. The computation and comparison of value in goal-directed choice. 29. Neuronal representations of value. 30. The trouble with choice: studying decision variables in the brain. 31. Mechanisms for stochastic decision making in the primate frontal cortex: single-neuron recording and circuit modeling. 32. Choice: towards a standard back-pocket model. 33. Remarks on Neuroeconomics.

• ISBN: 978-0-12-374176-9
• Editorial: Academic Press
• Encuadernacion: Cartoné
• Páginas: 556
• Fecha Publicación: 13/10/2008
• Nº Volúmenes: 1
• Idioma: Inglés