Writing Successful UX Proposals

Writing Successful UX Proposals

Hass, Chris

15,55 €(IVA inc.)

Bringing new project funding and business opportunities to your organization is a vital part of UX professionals' growth and success. Writing Successful UX Proposals teaches the proven techniques for assessing proposal requests, writing successful commercial and government funding proposals, and enhancing your business development skills. This book will teach UX practitioners how to succeed in UX business development by mastering the following goals: Understand how to assess a request for proposalsUnderstand the anatomy of a proposal response Speak the business language of those who will be evaluating the proposed approachRecognize the successes of others and build upon their advice Complete with case studies, tricks and tips, and real-world examples throughout, this is a must-have resource for UX professionals interested in honing their proposal writing skills and setting themselves up for success. Provides unique sales and proposal writing insights tailored to the UX arena (including both research and design)Includes lessons drawn from real-world successes and challengesProvides enhancement activities based on real-world proposal requests Complete with a library of writing samples and written proposal responses that resulted in funded projects INDICE: Introduction and OverviewRFP Respondents 101: RFP 101: The Anatomy of a UX-related Request for ProposalInteractive/Skill-building ActivityCommon Terms and Acronyms Associated with ProposallingSkills Building QuestionnaireOutlining a Statement of WorkOutlining a Budget and TimelineFleshing Out the ResponseReview and Secrets RevealedGlobalizationGlossary

  • ISBN: 978-0-12-800068-7
  • Editorial: Morgan Kaufmann
  • Encuadernacion: Rústica
  • Páginas: 96
  • Fecha Publicación: 27/05/2014
  • Nº Volúmenes: 1
  • Idioma: Inglés