Managing as a form of human action has an inherent link with philosophy, which is also concerned with choosing the right action and the best way to lead our lives. Management theory and philosophy can join forces in epistemology (thephilosophy of knowledge), ethics, and cultural theory. The epistemology of management concerns the question of how management can improve its ability to create knowledge about managing companies and about using management theory in the task of managing. Management ethics investigates the question of what the right management actions are. The cultural theory of management examines how corporate culture can increase the cooperation within the firm and how the cultural surplus value of products and brand management can increase the firm’s value creation in its products. This book introduces the readers to central approaches in this new field, which represents a synthesis of management and philosophical theory. INDICE: Part A: Management and Philosophy. 1 The Philosophy of Management:Management as a Challenge to Philosophy - Philosophy as a Challenge to Management. 2 Philosophy of Management: Concepts of Management from the Perspectivesof Systems Theory, Phenomenological Hermeneutics, Corporate Religion, and Existentialism.- Part B: Organization Theory, Organizational Practice, and Philosophy. 3 Critical Realism, Organization Theory, Methodology, and the Emerging Science of Reconfiguration. 4 Epistemological Issues and Aspects of Organizational Practice.- Part C: Philosophy, Economics, and Business Ethics. 5 Values and the Limits of Economic Rationality: Critical Remarks on 'Economic Imperialism'. 6 Business Engagement, Mental Models, and Philosophy in the Globalized World.- Part D: Philosophy and Brand Management. 7 The Ethical Consequences of Brand Management: A System-theoretical Approach. Index of Names.
- ISBN: 978-3-642-11139-6
- Editorial: Springer
- Encuadernacion: Cartoné
- Páginas: 202
- Fecha Publicación: 01/03/2010
- Nº Volúmenes: 1
- Idioma: Inglés