The secret language of money: understanding your emotional relationship to money, wealth, and success

The secret language of money: understanding your emotional relationship to money, wealth, and success

Krueger, David
Mann, John David

28,62 €(IVA inc.)

At a time when any financial misstep can lead to disaster, The Secret Language of Money demystifies the extraordinarily complex worlds of money and human behavior. An insightful and practical book that reveals the strange and sometimes inexplicable behavior of the brain regarding money, and gives readers tools and techniques for modifying those behaviors for the better. Case studies, clinical research, and anecdotes help readers analyze and understand their personal ?money story,? guiding them to make more rational and profitable financial decisions. This is the first book on the subject to approach the subject from a pragmatic point of view.

  • ISBN: 978-0-07-162339-1
  • Editorial: McGraw-Hill
  • Encuadernacion: Cartoné
  • Páginas: 288
  • Fecha Publicación: 01/09/2009
  • Nº Volúmenes: 1
  • Idioma: Inglés