Guerrilla marketing for job hunters 2.0: 1,001 unconventional tips, tricks and tactics for landing your dream job

Guerrilla Marketing for Job Hunters 2.0 will be revised, updated, and expanded to include new and timely information about recruiting in the information age (i.e.the use of social networking tools such as Facebook, MySpace and LinkedIn), as well as expert advice from respected guest bloggers. This completely revised and updated edition has two key breakthroughs: Instant proof and buy-infor the author's marketing-based methods which teaches the value of online networking through such sites as LinkedIn, Myspace, and MANY more. The Force Multiplier Effect - which teaches the military discipline of creating multiple avenues of penetration at the same time Guerrilla Marketing for Job Hunters 2.0 explains how to take full advantage of strategies and job-hunting techniques which were previously only known by a handful of insiders, but are now available as free information on the internet. The book will teach readers how to: Leverage ZoomInfo, LinkedIn, MySpace, Facebook and other social networking sites,to take advantage of the secret lives of top recruiters Build a specialized resume thats easy to read, speaks the language of employers and proves every claim Design, launch and execute a multimodal job hunting campaign based on the same success principles used by General Norman Schwarzkopf in Operation DesertStorm Understand how to articulate their unique strengths in resumes, letters, email and interviews (while avoiding the typical resume speak or interview babble that causes hiring managers to guffaw) Learn how to present their skillsin creative new ways that stand out in todays hyper-competitive job market (we demonstrate that if Paris Hilton can get work despite having no known employable skills, every reader of our book can, too) Employ little-known search engine optimization tricks used by top headhunters (who have to make placements or starve)

• ISBN: 978-0-470-45584-5
• Editorial: John Wiley & Sons
• Encuadernacion: Rústica
• Páginas: 331
• Fecha Publicación: 01/07/2009
• Nº Volúmenes: 1
• Idioma: Inglés