Intellectual capital in enterprise success: strategy revisted

Intellectual capital in enterprise success: strategy revisted

Moore, Lindsay
Craig, Leslie

40,48 €(IVA inc.)

INDICE: Dedication. Acknowledgements. Part I. The Field of Play. Chapter 1.The Rise of Intellectual Capital and the New Economy. Chapter 2. The Theory of Intellectual Capital. Chapter 3. The New Role of the Law in Enterprise Strategy. Part II. The Changing Rules. Chapter 4. The Law in Flux. Chapter 5. Intellectual Asset Management. Part III. Strategy Revisited. Chapter 6. Intellectual Asset Strategies. Chapter 7. Corporate Strategy during the Era of Intellectual Capital. Chapter 8. Strategy and the Future. Addendum. The Ethics of Intellect Asset Management.

  • ISBN: 978-0-470-22479-3
  • Editorial: John Wiley & Sons
  • Encuadernacion: Cartoné
  • Páginas: 224
  • Fecha Publicación: 09/04/2008
  • Nº Volúmenes: 1
  • Idioma: Inglés