(3 resultados)
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277,93€(IVA inc.)
Innocent drinks: seven strategy lessons from the setbacks of Europe's biggest smoothie maker
- Mellentin, Julian
- 978-1-906297-33-6
- 2010-04-01
277,93€(IVA inc.)
Energy shots: birth of a new premium-priced, high-growth category: Strategies, trends and case studies from the US and UK
- Mellentin, Julian
- 978-1-906297-27-5
- 2009-07-01
277,93€(IVA inc.)
Failures in functional foods and beverages: and what they reveal about success
- Mellentin, Julian
- 978-1-906297-26-8
- 2009-05-01