The corporate culture survival guide

The corporate culture survival guide

Schein, Edgar H.

26,10 €(IVA inc.)

Corporate culture pioneer Edgar H. Schein gets back to basics and delivers a dynamite primer on changing cultures packed with practical advice. Here, Schein separates the sense from the nonsense regarding culture change theory and practice and tells in plain terms how readers can assess their organization to determine if its current culture fits its people and products. He then examinescorporate culture on three levels--behaviors, values, and shared assumptions--and shows how each factors into change initiatives. Framed around the questions managers ask most often, the book uses case studies to show what successfulchange looks like and to demonstrate how you can dismantle a dysfunctional culture. This new edition has been updated to be directed at practitioners alone, uses updated cases including more international, nonprofit and public administration examples; introduces new topics such as globalization, mergers, and the effects of technology on organizations; and features a new chapter on the competencies managers need to foster the right culture.

  • ISBN: 978-0-470-29371-3
  • Editorial: John Wiley & Sons
  • Encuadernacion: Cartoné
  • Páginas: 256
  • Fecha Publicación: 26/08/2009
  • Nº Volúmenes: 1
  • Idioma: Inglés