Alliances for sustainable development: business and NGO partnerships

A lively and hands-on exploration of corporate-NGO alliances. It offers original insight to understand why alliances exist and to what end. It also looks into the asymmetries between partners and dwells on three crucial aspects of alliances management : alliance capacity development, stakeholder involvement and alliance metrics. INDICE: General introduction - PART I: THE FOUNDATIONS OF CORPORATE-NGO ALLIANCES - Corporate-NGO Alliances: Essentially a Strategic Choice - Alliance Motivations - Typologies of Allies and Alliances - PART II: MANAGING CORPORATE-NGO ALLIANCES - Introduction to Part II - Symmetries Versus Asymmetries in Corporate-NGO Alliance - Building Alliance Capacities - Stakeholder Involvement -Measuring Alliance Performance: Success Indicators - General Conclusion

• ISBN: 978-0-230-24096-4
• Editorial: Palgrave Macmillan
• Encuadernacion: Cartoné
• Páginas: 232
• Fecha Publicación: 27/11/2009
• Nº Volúmenes: 1
• Idioma: Inglés