Aesthetic communication

Aesthetic communication

Thyssen, Ole

84,90 €(IVA inc.)

This book deals with the organizational use of aesthetic means. Based on the idea that organizations are systems of communication, it is shown that consciously or not, organizations have always used aesthetic means to reinforce theircommunication. OLE THYSSEN is Professor of Philosophy at Copenhagen Business school, Denmark, and an author and co-author of more than 30 books on psychoanalysis, Marxism, system theory, ethics and aesthetics, among them 'Business Ethics and Organizational Values', (Palgrave Macmillan 2009). He has a lifelong honorary grant from the Danish state. INDICE: Organizational Aesthetics - The Organizational Image - The Organization's Rhetoric - Organizational Narratives - Organizational Design - Organizational Advertising - Organizational Architecture -

  • ISBN: 978-0-230-24592-1
  • Editorial: Palgrave MacM
  • Encuadernacion: Cartoné
  • Páginas: 368
  • Fecha Publicación: 08/12/2010
  • Nº Volúmenes: 1
  • Idioma: Desconocido