Small business, big vision: lessons on how to dominate your market from self-made entrepreneurs who did it right

Lessons in applying passion and perseverance from prominent entrepreneurs In the world of entrepreneurship, your vision solidifies your resolve when thingsget tough, and it reminds you why you went into business in the first place. Authors, brothers, and serial entrepreneurs, Matthew and Adam Toren have compiled a wealth of valuable information on the passionate and pragmatic realitiesof starting your own business. They've also gathered insights from some of the world's most successful entrepreneurs. This book delivers the information that both established and budding entrepreneurs need, explains how to implement that information, and validates each lesson with real-world examples.Small Business, Big Vision provides inspiration and practical advice on everything fromcreating a one-page business plan to setting up an advisory board, and also delivers a call to social entrepreneurship and sustainable business practices. This powerful book: Offers instruction in whether and how to seek investors Outlines the pros and cons of hiring employees and provides guidance on how to find the best outsourced workers Presents a comprehensive action plan for effective social media marketing Explains how to build an information empire and become an expert Small Business, Big Vision proves that with a flexible mindset,practical skills, and the passion to keep pushing forward, entrepreneurs can find success, even in today's ever-changing business landscape. INDICE: Acknowledgments. Foreword. Preface. Introduction. Chapter 1: The Importance of Having BIG Vision. Entrepreneurial Profile: Dan Schawbel of Millennial Branding, LLC. Fuel Your Fire with Passion and Perseverance. Entrepreneurial Profile: David Hauser Collaborators in! Investors: A Question of Need vs.Want. Entrepreneurial Profile: Gabriel Shaoolian of Blue Fountain Media. WhenYour Needs Call for Investors. Collaboration is Key. An Advisory Board as a Replacement for Investors. Entrepreneurial Profile: Anita Campbell of Small Business Trends s Not Always About You. Social Entrepreneurship is True Entrepreneurship. Entrepreneurial Profile: Adam Braun of Pencils of Promise. Sustainability is the New Bottom Line. Entrepreneurial Profile: Scott Harrison of charity: water. Chapter 8: Pulling a 180 - The Business Turnaround. Flexibility Allows for Transformation. Entrepreneurial Profile: Matt Mickiewicz of SitePoint and 99Designs. What to do Before You Give Up. Entrepreneurial Profile: Mike Michalowicz of The Toilet Paper Entrepreneur. Afterword. Resources. Index.

• ISBN: 978-1-1180-1820-0
• Editorial: John Wiley & Sons
• Encuadernacion: Rústica
• Páginas: 240
• Fecha Publicación: 24/08/2011
• Nº Volúmenes: 1
• Idioma: Inglés