Everything you need to know as a nonprofit board member to raise more money and help your organization succeed in meeting its goals Engaging and informative, this practical guide to fundraising contains valuable insights that nonprofit boards need to succeed in raising money in today's dynamic economic environment. While written expressly for board members, this useful handbook also provides advice to executive directors and advancement staff on how to partner with your board to build an unstoppable fundraising team.A Fundraising Guide forNonprofit Board Members shows you how to raise more money by building board leadership and skills in fundraising. This book covers it all--the board's leadership role in fundraising; how to organize and train your board to raise funds; building a team with board and staff; raising funds for operations, major gifts and capital campaigns; how to ask for gifts; plus a guide for conducting a board retreat that will lead to fundraising success. Demystifies the ask by providing a straightforward guide on how to ask for, and close, gifts Featurescase studies, real life examples, and checklists in an easy to reference format Offers sample materials for a board retreat on building the successful fundraising team Also by Julia Ingraham Walker: Nonprofit Essentials: Jump-Starting the Stalled Fundraising Campaign Entertaining, practical, and easy to use, this book will become a must-read for all board members, executive directors, and staff who want to build an effective fundraising team. INDICE: Preface An Introductory Note to Board Members An Introductory Noteto the Executive Director/CEO How This Book Is Set Up and How to Use It Acknowledgements Chapter 1 Board Leadership in Fundraising A Challenging Economic Environment The BoardGive or Get Building a Fundraising Board Recruiting the Fundraising Board The Fiduciary Role of the Nonprofit Board The New Role of Boards in Ensuring Accountability Summary Chapter 2 Setting the Pace with Board Giving Giving and Asking at the Board Level Setting a Minimum Gift Level CapitalCampaign Giving Develop a Plan for Board Giving How to Solicit Board Members How to Increase Board Giving Prepare for Your Fundraising Role Become EducatedAbout the Programs and Services Provided By the Organization Spread the Good Word About Your Organization Throughout the Community Understand the Big Financial Picture and How Fundraising Fits In Become Familiar with the Fundraising Operation and Programs Start Thinking About Who You Know Who Could Provide NewSources of Funds Assist the Development Operation in Ways Beyond Giving MoneyPractice and Ensure Ethical Behavior Summary Chapter 3 Getting Ready to Fundraise Define Organizational Needs What is Your Organization Raising Money For? Strategic Planning and the Board Fundraising for Current Operations Setting Annual Fund Goals Planning for Comprehensive Campaigns Defining a Table of NeedsYour Role as a Board Member Getting Organized for Fundraising Development Committees Annual Fund and Capital Campaign Committees Training Board Members to Fundraise Special Training Options Build Board Buy-in for Fundraising Summary Chapter 4 Building the Team Who Is On the Team? Nonprofits with No Professional Fundraising Staff The One Person Development Shop Staffing Larger and More Complex Organizations How to Hire: What to look for in a Chief Advancement Officer Where to Look for a Chief Advancement Officer Building the Advancement Team Standards for Staffing and Cost per Dollar Raised Big Gifts are Much Less Expensive to Raise than Little Gifts Fundraising Consultants Do You Need a Fundraising Consultant? Summary Chapter 5 The Annual Fund Raising Money for Operations Raising Money for Operations Annual Fund: Setting the Goal The Importance of Board Giving Annual Fund: The Moving Parts Direct Mail Phone Solicitation Giving Electronically: Online, Through E-mail, or Texting a Gift by Phone Making the Case for the Annual Fund Giving Levels, Giving Clubs, and Benefits Galasand Fundraising Events Leadership Annual Fund Programs How to Ask for a Leadership Annual Fund Gift Summary Chapter 6 Major Gifts and Mega Gifts An Introduction to Major Gifts The Ripple Effect The Process Behind Major Gifts Who Are Our Prospects? Sources for Information on Prospects Electronic Prospect Screening Major Gift Prospects: What to Look For Giving Capacity Philanthropic Intent Interest and Commitment to Your Cause Connection to the Organization Reviewing Lists with the Board Cultivation Three Sta
- ISBN: 978-1-118-07356-8
- Editorial: John Wiley & Sons
- Encuadernacion: Cartoné
- Páginas: 288
- Fecha Publicación: 22/02/2012
- Nº Volúmenes: 1
- Idioma: Inglés