Designed specifically for students new to the study of business, this book explores the range of environments within which business operates. Wetherly and Otter encourage critical thinking via a unique 'themes and issues' approach, which reflects the integrated, dynamic reality of businesses today. INDICE: INTRODUCTION; 1: Paul Wetherly: Business and its environments; PART ONE: ENVIRONMENTS; 2: Dorron Otter: The economic environment; 3: Dorron Otter: The technological environment; 4: Paul Wetherly: The political environment; 5: David Amos: The legal environment; 6: Paul Wetherly: The social and cultural environment; PART TWO: ISSUES; 7: Chris Mulhearn and Howard Vane: Keeping the economy stable; 8: Dorron Otter: Globalization of business: good or bad?; 9: Simon Robinson: Can the marketplace be ethical? Corporate responsibility;10: Eamonn Judge: Global warming, pollution, resource depletion and sustainable development: Is business the problem, and can it be part of the solution?; 11: Paul Wetherly: Does business have too much power?; 12: Stephen Taylor and Paul Wetherly: Are opportunities in business equal?; 13: Stratis Koutsoukos: European business: a deepening or widening Union?; 14: Richard Rooke: The changing public sector: becoming more 'business-like'?; 15: Alison Price and MartynRobertson: Entrepreneurship and enterprise: national drivers of economic performance?; CONCLUSION; 16: Paul Wetherly and Dorron Otter: Themes and issues: looking ahead
- ISBN: 978-0-19-957960-0
- Editorial: Oxford University
- Encuadernacion: Rústica
- Páginas: 528
- Fecha Publicación: 20/01/2011
- Nº Volúmenes: 1
- Idioma: Inglés