A Practical Guide to Sensory and Consumer Evaluation

A Practical Guide to Sensory and Consumer Evaluation

Findlay, Christopher

92,51 €(IVA inc.)

A Practical Guide to Sensory and Consumer Evaluation is a single resource that allows someone new to sensory science and consumer evaluation to confidently select a method, conduct research, and report the results. Written by one of the world's leading sensory scientists, this book delivers a practical, hands-on approach to answering sensory and consumer evaluation questions. Each chapter is organized around a key practical question stated at the outset. Rather than providing a number of approaches which tend to confuse the reader, the book delivers a step-by-step guide to the specific challenge, with any variations in methods explained within the context of problem-solving. In addition, each method has real-life, worked example taken from the archives of CompuSense, a world leading sensory science laboratory. A series of appendixes cover How do I topics that provide practical guidance to larger questions on organizing, conducting, and reporting the results of sensory tests. Many sensory and consumer practitioners do not receive formal training in the operations side of sensory. For those who don't have the time or the need for a broad-based education in the field, this book is an effective, reliable, and practical guide to achieve valuable answers to sensory and consumer research questions. Presents answers to the various questions of sensory and consumer evaluation professionals from one of the world's leading sensory scientistsOffers practical insights, permitting someone new to the topic to confidently select a method, conduct research, and report resultsProvides worked, real-world examples of sensory and consumer research projects from leading sensory science laboratories of CompuSense INDICE: 1. Overview and Introduction 2. Best Practices 3. Facilities 4. Consumer Liking 5. Difference Testing 6. Descriptive Analysis 7. Sensory Quality 8. Statistics for Business Decisions 9. Communicating Results 10. Category Appraisals 11. Shelf life 12. Special Methods for Special Cases Appendices: A. How do I do a consumer liking test? B. How do I find out if my new product matches the old one? C. How do I manage special projects to solve specific problems? D. How do I interpret statistical results and communicate the outcome? E. How do I develop myself as a sensory practitioner? F. How do I train a descriptive panel? G. How do I measure time related sensory attributes?

  • ISBN: 978-0-08-100378-7
  • Editorial: Woodhead Publishing
  • Encuadernacion: Cartoné
  • Páginas: 304
  • Fecha Publicación: 01/04/2017
  • Nº Volúmenes: 1
  • Idioma: Inglés