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90,00€(IVA inc.)
Influencia de la promoción comercial en las ventas de marcas de fabricantes versus marcas de distribución: una aplicacion a la categoría de bebidas energéticas
- Alard Josemaría, Julio
- 978-84-7356-710-7
- 2011-05-01
26,10€(IVA inc.)
Brand new: solving the innovation paradox : how great brands invent and launch new products, services, and business models
- Maddock, Michael
- 978-0-470-64359-4
- 2011-04-13
26,10€(IVA inc.)
Brand atlas: branding intelligence made visible
- Wheeler, Alina
- 978-0-470-43342-3
- 2011-03-02
26,12€(IVA inc.)
Brand media strategy: integrated communications planning in the digital era
- Young, Antony
- 978-0-230-10474-7
- 2011-02-02
33,96€(IVA inc.)
Brand champions: how superheroes bring brands to life
- Buckingham, Ian P.
- 978-0-230-22032-4
- 2011-01-26
18,27€(IVA inc.)
Lexus: the relentless pursuit, revised edition
- Dawson, Chester
- 978-0-470-82804-5
- 2011-01-25
26,10€(IVA inc.)
The brutal truth about asian branding: and how to break the vicious cycle
- Baladi, Joseph
- 978-0-470-82647-8
- 2010-12-23
26,10€(IVA inc.)
Branded!: how retailers engage consumers with social media and mobility
- Brennan, Bernie
- 978-0-470-76867-9
- 2010-10-27
40,48€(IVA inc.)
Positioning for professionals: how professional knowledge firms can differentiate their way to success
- Williams, Tim
- 978-0-470-58715-7
- 2010-08-18